NRscope2.0 : advertising . exhibits . branding . social media

Archive for the ‘B2C’ Category

Moderating marketCHARLOTTE. Stories of Leadership, Challenges and Success. #mktCLT

I’m stoked to be joining hosting duties this year with The Charlotte Observer’s Eric Frazier on April 24th, starting at 5:00 p.m. for networking, and some incredible panel discussions from 6:00-8:30 p.m. at CenterStage@NoDa. We’ve got an amazing line up sharing their marketing stories

Hanging with the ASAC. LinkedIn: Rolodex on Steroids

My Father had a Rolodex on his corner of his desk at the office where he worked. It used to attract my attention as a child. It worked pretty well as a Ferris wheel with my imagination. He wasn’t amused when the cards were displaced.

SearchExchange Internet Marketing Conference 2011 #SearchEx

Honored to be invited to hold down the “MC” duties for Keynote, Speaker and Stage introductions at this year’s SearchExchange Internet Marketing Conference, October 3rd, 4th and 5th in Uptown Charlotte.

[podcast] MARKETING SQUAD: Dr. Ken Russell, Enterprise Transformation, Jason Keath, Social Fresh Charlotte

In Season 1; Show #7 – Scott and I steer the ship, while Brandon plays hooky. Dr. Ken Russell joins the us in-studio to talk about Enterprise Architecture and Transformation as it relates to Social Media. He’s helped organize companies like Bank of America and Cisco. Also, via Skype, Jason Keath talks about the Social Fresh Conference coming to Charlotte, NC in September. Plus, posts with the most, tweets of the week and listener email.

I love finding branding gems. I found one.

One of my twitter friends (@arsbars) and I were casually chatting this morning about the archaic tradition of the word “Obey” as it applies to vows, along with the relevance of the British Monarchy on the heels of William and Kate’s wedding.

Kenneth Cole Makes a Statement.

So, what have we learned here today Children?

Don’t let a communication novice handle a job that requires professional insight. This may be your generation’s technology, but it still has the rules of your Father’s Marketing and PR rules of engagement.

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