Presenting at CEN. Social Media Convergence: Band Promotion, Fan Engagement

Musicians are tied to community. They’re passionate about cause and the human condition as it often feeds their inspiration. When they write (just like a Twitter and Facebook status), their words reach out and relate to someone else who sees things as they do. It creates a connection and apparent conversation. It’s personal between the artist and listener.

Moderating marketCHARLOTTE. Stories of Leadership, Challenges and Success. #mktCLT

I’m stoked to be joining hosting duties this year with The Charlotte Observer’s Eric Frazier on April 24th, starting at 5:00 p.m. for networking, and some incredible panel discussions from 6:00-8:30 p.m. at CenterStage@NoDa. We’ve got an amazing line up sharing their marketing stories

A Funny Thing Happened on the Way to the Game…I ran into an ol’ friend.

Beth and I have joined in conversations periodically via twitter and occasionally have shared company at “tweetups” to network and talk about business and Social Media.

Experts Discuss 4 Key Reasons Why Social Media Fails

At the Web 2.0 Expo, a panel of industry thought leaders – Peter Kim (Dachis Corporation), Charlene Li (Altimeter Group), and Jeremiah Owyang (Forrester Research) discussed Why Social Media Marketing Fails – and how to fix it.